Advertising Management articles: tips, ideas, strategies, advice & solutions

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May 5 2008    Say My Name Say My Name, 9 Tips for Shameless Self-Promotion

by Kitara R. Wilson

Discover easy and effective ways to market your business and generate leads without breaking the bank.

May 5 2008    Recycled and Earth Friendly Eco Smart Promotional Products

by jon leander

Eco-friendly or Environmentally friendly products are items that pose no harmful effects on the environment or its inhabitants. This article shows you how to select Eco-Friendly promotional products for your company.

May 5 2008    7 Critical Aspects of a Fantastic Logo Design

by John Mahoney

When it comes to logo design, you ultimately want it to convey your brand in the best possible manner. At the same time you don't want it to take up too much space. That is the greatest challenge - to be able to create a winning impact within the space constraints.

May 4 2008    Successful Business Relies on Professional Logo Design

by John Mahoney

Consumers want a business with its professional logo design. This design shows that the business is serious and is set apart from basement operators and fly-by workers. Inferentially, the logo designs are linked to the business company and to its service or products.

May 4 2008    50 Free or Cheap Advertising Ideas for Offline and Online Marketing

by Joe Rispoli

Tips, ideas, strategies, and helpful information on how to advertise and market your business for free (or really cheap).


Why is the Advertising community talking
about Peel-Away Ads?
(Don't know yet what it is? Scroll up and you'll see the peel-away ad at the top right corner)

May 4 2008    Enhancing Web Effectiveness with Audio Sound Design

by Jerry Bader

We all are exposed to an assault of stimuli each day. Some catches our attention, but much is filtered out. This filtering is our way of handling the constant barrage of information. Marketers must cut through it all and penetrate the consciousness of our audiences with our marketing messages.

May 4 2008    Bringing Business Cards Back to Life

by Janice Jenkins

Being creative with business cards to make them your effective marketing tool...

May 4 2008    Digital Signage: Metrics, Human Nature Remain Final Obstacles to Success

by David Little

A new report from a research organization identifies two significant hurdles it says must be cleared before digital signage ad networks get respect among advertisers and agencies. But maybe it's time to rethink the issue.

Apr 30 2008    Effective Product Differentiation

by Janice Jenkins

Differentiating your business and your products from your competitors...

Apr 25 2008    Video Marketing Is Taking Over In The Online Advertising Sector

by Todd Ash

Video marketing is one of the most useful forms of viral and online marketing.

You’ve been in restaurants that use advertising placemats, right? Have you ever thought about cashing in on this thriving business? Do you realize you could potentially earn $6,000 or more monthly in restaurant placemat advertising?


Apr 10 2008    Video Marketing Can Produce Big Bucks

by Todd Ash

YouTube has a category entirely to this type of video, and it is extremely popular.

Apr 2 2008    Free Myspace Plays? Why To Get More Views And Plays And Get Noticed By Record Labels And Get Signed!

by Clive Calvin

Why having a Myspace page is important and how to get more myspace plays and views so you can stand out to the important record executives and venue owners.

Apr 1 2008    The Strategy is the Brand

by Dan Herman

The brand strategy is the translation of the competitive strategy into a language of promises made to the consumer.

Mar 26 2008    A Tad of Honey for Rad Ads

by Tommy Yan

This sign is short and to the point. It includes a pain statement. It promotes an alternative. Both claims are true. But would you have the moxie to run this ad?

Mar 23 2008    Are Your Ads Water Cooler Worthy?

by Traci Vanover

What can we do to make our company or product worthy of the water cooler?

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SUCCESSFUL PROMOTIONS

shows you how effective imprinted promotional items can be for any kind of campaign.

Successful Promotions
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